Nostalgia and Baby Boomers

Yonge Street, Toronto, 1980 – © Avard Woolaver

Nostalgia can be described as a sentimental longing for the past. It comes from the Greek nostos (homecoming) and algos (pain) and is thought to have been derived from Homer’s The Odyssey.

With baby boomers reaching their senior years, nostalgia seems to be their drug of choice. Advertisers target boomers with Beatles music, retro fashions, and even long dead actors such as Marilyn Munroe selling perfume. While boomers seem to be lapping it up, not everyone is crazy about the nostalgia bug. Heather Havrilesky writes in The Washington Post, “While griping about boomer nostalgia has become a somewhat common art, the cultural impact of that nostalgia transcends mere annoyance. Through sheer repetition and force of will, boomers have so thoroughly indoctrinated us into their worldview that we all now reflexively frame most current affairs through the lens of another generation’s formative experiences.” Abbey Hoffman might say not to trust anyone under 50!

I myself am a baby boomer. Born in 1958, I was six years old when the Beatles came to North America. I sang “A Hard Day’s Night” in my Grade One classroom, watched the moon landing on a fuzzy black and white TV, and took my Diana camera to Expo ’67 in Montreal. While I have nostalgia for those early years, the time I miss most was when I was in my early twenties, studying photography at Ryerson in Toronto.

The photos in this blog post capture the time that I am nostalgic for. They were taken in downtown Toronto in my early years of study. Everything was new and fresh, conversations were stimulating, photography was invigorating. Several of my classmates from that year became lifelong friends. Since returning to those days is impossible, I can make the journey with my retro photographs. It’s the next best thing.

The Junction, Toronto, 1982 – © Avard Woolaver

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Eaton Centre, Toronto, 1983 – © Avard Woolaver

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Bond Street, Toronto, 1981 – © Avard Woolaver

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Yonge and College, Toronto, 1983 – © Avard Woolaver

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Keele and St. Clair, Toronto, 1982 – © Avard Woolaver

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The Flyer, Exhibition Park, Toronto, 1982 – © Avard Woolaver

5 Comments

  1. Gavin Steiner said:

    I was 14 years old and living in downtown Toronto in 1980. I think of that time as the happiest in my life… To the point of having a very unhealthy obsession with it. I yearn to go back.

    Thank you for sharing all your great work!

    Gavin
    Amateur Photographer
    http://www.photogav.ca

    June 13, 2019
  2. i didn’t know you went out with Diana Kamera in montreal in the old days, i knew her well.!!!!

    June 13, 2019
  3. Colin Halyk said:

    I forgot for quite a while that there was indeed an era where one would tuck a football jersey in when wearing jeans, or even consider doing so, lol. Love your pics, as always, and especially the ones of Toronto in that era when you were wrapping up your studies and I was just starting mine. I even think I’m in one! (not one from this selection, though).

    June 13, 2019
  4. crymble said:

    The photos make an interesting story of a Toronto in a different time. When I was at Ryerson Photo Arts 10 years before you, the instructors were mostly American art photographers in mindset. They would have liked The Flyer pic as do I. A point of black in a see of light.

    June 13, 2019
  5. Mark Moore said:

    Like the pic of the basement cafe. Where one went for a quick . . . . whatever.

    June 13, 2019

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